According to AppleInsider, Steve Jobs is responsible for personally selecting the track used for the most recent iPod touch television spot.
It’s safe to assume Jobs has had a hand in the selection of all music used in any Apple television advertising (which has been plentiful during the iPod years). Since his return to the company, the products and the brand itself have been a reflection of the taste of Steve Jobs (good or bad). I see no reason to think an ad campaign highlighting those very products would be any different.
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